City & Commuting

Friday Video: The Aura bicycle safety light

1 Comment 29 July 2011

Visibility in cycling has always been a big issue for us living in countries that are dark sometimes. Which consists of every country in this planet. So yes, there will always be use for methods to allow us to see and to be seen. Project Aura is addressing the latter part and is also making it look pretty cool. Like Tron-cool.

The ride position in the 2014 Merida Cyclocross range is quite steep.

Now, one of the first things I do is to remove all the ugly reflectors in my bikes, as they wreck the aesthetic of any decent looking bicycle, so I welcome the addition. I also like the user experience for the viewer with changing colors with speed and other safety factors. Like they say themselves:

We created a system that requires very little rider input and maintenance, while increasing the visual footprint of bikers from all directions especially from the side. We accomplished this by expanding the surface area of light emitted through the use of RGB LEDs inside the rims of the wheels that change from red when slowing down to white when at cruising speed.

Well done and we’re ready for testing if you need it. Wink wink.

Read more about Project Aura from their website.

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- who has written 201 posts on Coming thru!.

Markus is a bike commuter gadget freak who is learning the ropes of the bike world, you can find him all around the web - but you can start with his twitter at @banton.

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  • Hello Coming Thru,

    In Finnish…

    Noin vuosi sitten elokuussa aloin virittelemään Fillariblogaajien kokoontumisajoja, mutta idea taisi silloin ainakin osittain kuivua kasaan, olisiko tänävuonna uutta intoa tavata pyöräblogaajien kesken reaalimaailmassa?

    Jos alustavasti innostaa, niin vastatakaa tänne kommentilla

    T: Jogi Kaupunkifillarista


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Coming Thru (or Coming Through - as that URL was taken) is a daily updated bike magazine - a collection of writings and links that relate to biking in its every form. The idea started from when Maarten met Markus decided to finally start collecting the things we like about bikes and talk about our everyday adventures in dodging moving objects at high speeds.The site is run by a collage of cyclists, most notably by Canadian Johanna MacDonald, Belgian Maarten Patteeuw and Finnish Markus Sandelin.

It all started in the spring of 2010, after a record breaking snowy winter when Markus bought a house 25 kilometers from the office and decided to handle the commuting with a bicycle. It turned out the bike wasn’t up to standards for that kind of stress and the first weeks were more tragicomic than glorious. Thus the idea began to brew to actually document this journey.

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